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Friday, March 25, 2011

Domino Clock by Carbon Design Group

Domino Clock transforms classic game into a new way to tell time. The concept is simple, there are 3 dominoes equipped with articulating “dots” that flip back and forth between black and white to keep the time. Carbon Design Group, an award winning product development consultancy, takes simple and iconic object and turns it into a unique clock that quietly marks the passing hours and minutes.

The numbering scheme on dominoes and dice developed as a way to represent numbers that’s immediately recognizable, so in a lot of ways it makes perfect sense to use it as a time piece,‛ explains Sullivan. ‚Everyone gets it, but the fact that we’re not used to seeing it in this context makes it unexpected at the same time.‛ It’s this shift in context that gives the concept a twist.


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